The Hottest New Brands for On-Site Gifting in 2026
On-site gifting has evolved far beyond logo totes and swag bags. Today’s most memorable events are leaning into experiential, premium, and highly personal gifts—items guests can see, feel, try on, and customize in real time. Whether you’re planning a corporate retreat, incentive trip, conference, or brand activation, these standout brands and experiences are setting the standard for elevated on-site gifting.
Below are some of the hottest new brands and on-site gifting activations making waves right now.
Johnny Fly Sunglasses: Sustainable Style Guests Love
Johnny Fly Sunglasses has become a go-to brand for on-site gifting thanks to its effortless blend of fashion, function, and sustainability. Crafted from sustainable wood and plant-based acetate, these sunglasses feel thoughtful and premium—without being flashy.
Why they work for on-site gifting:
Guests can try on styles and find the perfect fit
Unisex designs appeal to a wide audience
Lightweight and easy for guests to travel home with
Perfect for outdoor events, incentive trips, and warm-weather destinations, Johnny Fly sunglasses deliver a gift guests will actually wear long after the event ends.
Sunshine Tienda: Hats & Beachwear with Purpose
Sunshine Tienda is having a major moment in the on-site gifting world. Known for their handwoven hats, colorful totes, and beachwear, the brand pairs beautiful design with ethical production—supporting female artisans in Mexico.
Why Sunshine Tienda stands out:
Eye-catching products instantly elevate event aesthetics
Beach-ready accessories are ideal for resort or coastal events
Strong brand story resonates with modern audiences
These pieces are especially popular for incentive trips, summer events, and wellness-focused gatherings where style and storytelling matter.
Lemlem Apparel: Luxury with Global Impact
Founded by supermodel Liya Kebede, Lemlem brings artisan-made, luxury resort wear to on-site gifting. Their vibrant patterns and breathable fabrics make each piece feel like a true keepsake rather than a promotional item.
Why Lemlem is perfect for elevated events:
Premium apparel guests are excited to receive
Beautiful craftsmanship and ethical production
Ideal for curated, limited-selection gifting experiences
Aligns well with diversity, sustainability, and social impact initiatives
Lemlem works best for smaller, high-touch events where the focus is quality over quantity—and where guests appreciate a meaningful brand story.
Custom Cowboy Hats: The Ultimate Statement Gift
Few on-site activations create buzz quite like custom cowboy hat experiences. From classic felt hats to straw styles, guests can select their hat and personalize it on-site with hat shaping, branding, bands, pins, or burned logos.
Why custom cowboy hats are trending:
Highly interactive and memorable experience
Strong regional appeal (especially in the West, Texas, and Nashville)
Creates organic social media moments
Guests leave with a one-of-a-kind item
Some of our favorite brands we work with include Planet Cowboy, Crossbow Leather, and Hats by Parker Thomas.
This activation is ideal for large-scale events, conferences, and brand moments where you want maximum impact and visibility.
Custom Leather Goods: Timeless, Personal, and Premium
On-site custom leather activations—featuring items like wallets, luggage tags, belts, and pouches—continue to be one of the most popular premium gifting options. Our favorite brand to work with for custom leather is Clayton & Crume.
Why leather activations never miss:
Live monogramming or embossing adds instant personalization
Leather goods have lasting, everyday utility
Wide range of price points and item options
Appeals to both minimalist and luxury-focused audiences
Custom leather gifting works across nearly every event type, from corporate milestones and executive retreats to trade shows and incentive programs.
Why On-Site Gifting Works
The common thread across all of these brands? Experience and personalization. On-site gifting transforms a simple giveaway into a moment—one where guests feel considered, engaged, and excited.
When done well, on-site gifting:
Increases perceived value of the gift
Creates meaningful brand associations
Encourages social sharing and word-of-mouth
Reduces waste by letting guests choose what they actually want
Final Thoughts
The hottest on-site gifting trends right now are all about thoughtful brands, hands-on experiences, and gifts with a story. From Johnny Fly sunglasses to custom leather and cowboy hats, these activations go far beyond traditional swag—leaving guests with something they’ll remember (and use) long after your event.
If you’re looking to elevate your next event, investing in on-site gifting isn’t just a nice touch—it’s a strategic one.
